Air Jordan 1 High Hyper Royal: A Closer Look Air Jordan 1 Retro High OG Hyper Royal: A closer look. Each sneaker has a bit of history that has been engraved into it and that’s what makes them so exclusive and sought after. There’s certainly no other sneaker that has an intrinsic value as great as that of the Air Jordan. Along with the introduction of the Retro Air Jordan line ups, the brand has elevated to household notoriety with star-struck collaborations and unique limited releases.įor resellers, the Jordans are a pot of gold. The Air Jordan I was originally released from 1985 to 1986, with re-releases (known as “retros”) in 1994, 2001–2004, and 2007 to the present. The Swoosh brand used the ban as an opportunity to cleverly advertise that the shoes gave an unfair advantage. Interestingly enough, this was later outlawed by then-NBA Commissioner David Stern for having very little white on them – a rule is known as “51 percent”.Īfter the ban of the Nike Air Ship, MJ and Nike introduced the Jordan 1 in different colorways which incorporated more white, such as the “Chicago” and “Black Toe” colorways. I’m sure if Nike didn’t have such a star-studded cast of designers, MJ surely would’ve signed on for Adidas.ĭuring Jordan’s time at the Chicago Bulls in 1984, the first-ever Air Jordan dropped in the iconic red and black colorway of the Nike Air Ship which was the prototype for the Jordan 1. The genius behind the sneaker was none other than Peter Moore, Tinker Hatfield, and Bruce Kilgore.
JORDAN 1 HYPER ROYAL HOW TO
Skip to the end for a quick summary of the necessary details and how to get your hands on these! Air Jordan 1 – A History The similarly hyped University Blue Air Jordan 1 of 2021, you can check its resale price hereīelieve it or not, the first-ever Air Jordan sneakers were produced exclusively for the GOAT Michael Jordan in late 1984 and were not released to the wider public until April 1, 1985. Before we get into everything, it’s time for a short history lesson on the Air Jordan 1 brand. For resellers, the “Air Jordan 1 Hyper Royal” smells, sounds, and feels like profits. In-store launch and reservation details coming soon.For the Jordan fans, this sneaker is so refreshing – and we’ll get to that in a while. UPDATE, 4/15: The men’s Air Jordan 1 Retro High OG ‘Hyper Royal’ will release on 4/17, online only at. The aforementioned Light Smoke Grey shade covers the Swoosh, the collar trim and the outsoles for a supremely clean look.
The Air Jordan 1 Retro High OG ‘Hyper Royal’ features a white leather upper with overlays in a washed-out version of the namesake color. You may know Hyper Royal as the deep-blue color that’s featured on dozens of Nike and Jordan sneakers over the years, including the mids and lows I mentioned above, but you’ve never seen it like this. This move by the Swoosh allows greater accessibility of its AJ 1 colorways, even if inventory of its high-top versions are more limited.įor this upcoming release, though, the mid- and low-top versions have already hit the shelves, at least by name if not by color.
Light Smoke Grey, Varsity Red and University Blue hues have all been applied to the “little brother” Air Jordan 1 silhouettes in recent months. It seems like every time Jordan Brand drops a new AJ 1 Retro High colorway lately, a mid-cut and a low-top version in similar shades follow in the high-top’s footsteps.
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